An examination of patterns of alcohol consumption among adults in Ireland in 2025 We were thrilled to host our 14th Research Briefing event on 26th November 2025 at which John O’Mahony, IPSOS B&A gave the keynote presentation focusing on key…
Category: News
Drinkaware launches ‘Gift Yourself Tomorrow’ Christmas campaign.
New research shows growing interest in healthier drinking habits — but awareness of HSE guidelines remains very low1 Drinkaware, the national charity working to prevent and reduce alcohol misuse, today launched its 2025 Christmas campaign, ‘Gift Yourself Tomorrow’. The campaign…
New Drinkaware research reveals Ireland’s drinking culture is shifting, with more drinking at home alongside more calls for sober spaces
The 2025 national Barometer data highlights key changes in Irish drinking culture 18th November 2025 – Drinkaware, the national independent charity working to prevent and reduce alcohol misuse, today releases the latest findings from its Drinkaware Barometer 2025, offering a…
Alcohol use among LGBTQ+ adult communities – Irelands’ need for more inclusive research
It has been well documented how alcohol has traditionally been deeply embedded in all aspects of life in Ireland, both in social and celebratory events and in daily living (Doyle et al. 2024). Positive indicators of shifts in both attitudes…
#HeresToChange: Drinkaware Encourages the Adults of Ireland to Join the Mindful Drinking Movement this St. Patrick’s Day
New Drinkaware research shows a growing trend toward moderation, highlighting Ireland’s evolving relationship with alcohol 10th March 2005–As Ireland prepares for our annual St. Patrick’s Day celebrations, Drinkaware, the national independent charity working to prevent and reduce alcohol misuse, is…
Blue Monday: Drinkaware Urges Commitment to Dry January, with Tips to Help You Stick to Your New Years Resolutions
16th January 2025 – Drinkaware, the national independent charity working to prevent and reduce alcohol misuse, encourages everyone to stay committed to their January’s Resolution on ‘Blue Monday’, often described as the most challenging day of the year. While Blue…
Drinkaware Encourages Alcohol-Free Start to 2025 with Dry January and Safe Driving Tips
New Data Reveals 42% of Adults Who Drink Do So to Enhance Social Gatherings 16th December 2024 – Drinkaware, the national independent charity working to prevent and reduce alcohol misuse, encourages adults to consider undertaking Dry January – a month-long…
Drinkaware Launches “Measure Don’t Guess” Christmas Campaign to Encourage Moderation when Socialising at Home
Tuesday, 10th December 2024—Drinkaware, the national independent charity working to prevent and reduce alcohol misuse, today launched its Christmas campaign ‘Measure Don’t Guess’ to encourage moderation when socialising at home over the festive period. This initiative highlights the importance of…
Drinkaware research reveals new trends in alcohol consumption, highlighting the need for increased public awareness
One in four adults typically engaged in binge drinking when they drank alcohol in the past 30 days 19th November 2024 – Drinkaware, the national independent charity working to prevent and reduce alcohol misuse, today releases the first round of…